TITLE

Pulling power

AUTHOR(S)
Davies, Shaun
PUB. DATE
October 2005
SOURCE
Cabinet Maker;10/7/2005, Issue 5459, p39
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Examines the contents of the brochures in furniture industry on which deals with new customers in London, England. Brochures that attracts customers; Marketing principles that should be included in the brochures; Emphasis on the quality of the product and the sustainability of the materials used. INSET: Do's and don'ts for a stylish and effective brochure.
ACCESSION #
18596999

 

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