Virtual Research Room adds BannerRater

Riedman, Patricia
May 1999
Advertising Age;5/3/1999, Vol. 70 Issue 19, special section pS26
Trade Publication
Evaluates Vrroom, also known as the Virtual Research Room, an online focus group for marketers and advertisers. Features of the site; What it allows marketers to do; Prices involved in being a participant.


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