TITLE

What Would Genghis Do?

AUTHOR(S)
Lager, Marshall
PUB. DATE
September 2005
SOURCE
CRM Magazine;Sep2005, Vol. 9 Issue 9, p58
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Compares customer relationship management ideas with the ideas of 13th century Mongol warlord Genghis Khan. Responsibilities of call center agents; Importance of bonuses and team player awards; Way to enhance competitive advantage.
ACCESSION #
18315889

 

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