TITLE

FCB wins Clairol's $30 mil Ultress

AUTHOR(S)
Cardona, Mercedes M.
PUB. DATE
May 1999
SOURCE
Advertising Age;5/3/1999, Vol. 70 Issue 19, p16
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Notes that Foote, Cone & Belding will develop advertising for Bristol-Myers Squibb Co.'s Clairol division. Fall 1999 focus of advertising for Clairol's Ultress; Competition for the Ultress account; Representation of other Clairol brands.
ACCESSION #
1831193

 

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