TITLE

Coming soon: An award for best awards show

AUTHOR(S)
Vagnoni, Anthony
PUB. DATE
May 1999
SOURCE
Advertising Age;5/3/1999, Vol. 70 Issue 19, p14
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Discusses how the media has increased it role at awards presentations and festivals in the advertising industry. The example of the Cannes International Advertising Festival which is holding its first competition for media planning and strategy; Highlights among several shows that will take place in May and June 1999; How the Cyber Lions festival plans to separate the print from the television and Internet awards.
ACCESSION #
1829815

 

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