TITLE

A dash of Latino passion

AUTHOR(S)
Mortimer, Ruth
PUB. DATE
September 2005
SOURCE
Brand Strategy;Sep2005, Issue 195, p24
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Explores key areas where Latin American local brands are making a difference. Creation of premium brands; Commitment to environmental protection and solutions; Communities and fair trade progress; Early adoption of technology.
ACCESSION #
18290420

 

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