TITLE

One-chick ponies

AUTHOR(S)
Mortimer, Ruth
PUB. DATE
September 2005
SOURCE
Brand Strategy;Sep2005, Issue 195, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports that toy company Hasbro commissioned female artists to create custom My Little Pony models for a special exhibition in New York City. Objective of the Pony Project; Artists who participated in the project; Efforts of Hasbro to update My Little Pony brand.
ACCESSION #
18290376

 

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