Assessing the Asian Equation
- Sony plants pix at Asian cabler. Guider, Elizabeth // Daily Variety;9/26/2005, Vol. 288 Issue 59, p8
Reports on the launching of Asian feature films by Sony Picture Classics Co. on AZN cable channel for Asian-American viewers in the U.S. Terms of the deal between AZN and Sony; Statement by Peilin Chou, senior vice president for programming and production, about the benefits of the agreement;...
- Movers. Torpey-Kemph, Anne // MediaWeek;11/11/2002, Vol. 12 Issue 41, p26
Focuses on the selection and appointment of executives in the U.S. mass media as of November 2002.
- Change coming from all corners. Mermigas, Diane // Electronic Media;10/29/2001, Vol. 20 Issue 44, p15
Reports the overwhelming pressures felt by executives of media companies in the United States. Types of change agents and forces; Actions taken by media companies in facing the challenges; Lists of US media companies affected.
- The great job hunt. Burgher, Valerie; Burgi, Michael // MediaWeek;09/29/97, Vol. 7 Issue 36, p20
Profiles several unemployed executives in the United States mass media industry. Includes Time Warner former executive Michael Fuchs; The New York Times former executive Lance Primis; Former CBS president Peter Lund.
- Nat'l Geo taps Ong as U.S. net's first president. Guider, Elizabeth // Daily Variety;05/02/2000, Vol. 267 Issue 42, p5
Reports on Laureen Ong's appointment as president of National Geographic's cable television network in the United States as of May 2, 2000. Career background; Company background.
- Nat Geo Taps Ong to Lead U.S. Net. Donohue, Steve // Multichannel News;05/01/2000, Vol. 21 Issue 18, p6
Reports on Laureen Ong's appointment as president of cable television company National Geographic Channel's planned cable television network in the United States as of May 1, 2000. Career background; Details of the planned cable television network.
- Mind the Gap. Nguyen, Thanh // Adweek Midwest Edition;11/15/99, Vol. 40 Issue 46, Race and the Media p44
Emphasizes the need for advertisers in the United States (US) to reach the Asian consumers. Lessons advertisers should learn from the gap between ethnic populations and mainstream media; Comments on advertisers' attention toward ethnic media; Buying power of the Asian market in the US.
- Forget the Asian-American-market myths--but remember these truths. Imada, Bill // Advertising Age;11/5/2007, Vol. 78 Issue 44, p14
An editorial is presented discussing myths and realities about Asians and Asian Americans in the context of marketing to these groups. Although English language publications in the U.S. are losing circulation, there are 640 Asian media outlets in the U.S. Asian American consumers spend $427...
- People. // National Journal;3/20/99, Vol. 31 Issue 12, p760
Presents developments in the careers and employment of executives and other personalities involved in politics in the United States. Movements in the interest groups sector; Career changes in the media; Career shifts of congressional staff and political lobbyists; Other career changes in the...