TITLE

Fruit fortifies your follicles

PUB. DATE
August 1999
SOURCE
Advertising Age;8/23/1999, Vol. 70 Issue 35, p30
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article provides information on an advertising campaign created by Publicis for the U.S. launch of Cosmair's Nutrisse Nutricolor Masque in 1999. The new permanent hair color is being touted as nourishing hair while it is being colored. The multimedia campaign will include television, print, in-store promotions and couponing.
ACCESSION #
18265196

 

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