TITLE

How the bare get their software

PUB. DATE
March 1999
SOURCE
Advertising Age;3/15/1999, Vol. 70 Issue 11, p58
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article describes a television advertising campaign created by Leagas Delaney for e-commerce site Beyond.com, which runs in the U.S. in 1999. The spot shows a naked guy who tells the world about his newfound freedom now that he is working out of a home office and buying software on Beyond.com. The lady next door and a delivery man do not share in his glee, however.
ACCESSION #
18257556

 

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics