June 1999
Advertising Age;6/7/1999, Vol. 70 Issue 24, p54
Trade Publication
The article describes the advertising campaign created by WongDoody for Virgin Megastore in the U.S. in 1999. Trumpet-playing nuns, a man wearing a wig made of bumblebees, vintage-looking photos, accented with a red computer arrow, announce the opening of Virgin Megastore on the Internet. Virginmega.com takes on a flavor of the entertainment provided in the onland stores by including live radio programming from around the world.


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