TITLE

Cooler than cool

PUB. DATE
September 1999
SOURCE
Advertising Age;9/20/1999, Vol. 70 Issue 39, p66
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article reports on the launch of the radio-controlled car TMH Super Rebound by Mattel's Tyco R/C. An advertising campaign for the car was created by FCB Worldwide in Los Angeles, California. The TV advertisements will run on network, syndication and children's program starting October 4, 1999.
ACCESSION #
18222836

 

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