Cooler than cool

September 1999
Advertising Age;9/20/1999, Vol. 70 Issue 39, p66
Trade Publication
This article reports on the launch of the radio-controlled car TMH Super Rebound by Mattel's Tyco R/C. An advertising campaign for the car was created by FCB Worldwide in Los Angeles, California. The TV advertisements will run on network, syndication and children's program starting October 4, 1999.


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