TITLE

attitudes

PUB. DATE
November 1999
SOURCE
Advertising Age;11/29/1999, Vol. 70 Issue 49, p80
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The section describes two advertising campaigns in the U.S. which debut in Novembr 1999. Basketball players were featured in a television spot from Arnold Communications introducing Converse's All Star He:01 shoes. Star System shows how its Star ATM/Debit card can come on handy, in magazine and outdoor advertisements from Matthews/Mark.
ACCESSION #
18218871

 

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