December 1999
Advertising Age;12/20/1999, Vol. 70 Issue 52, p46
Trade Publication
Presents news briefs related to advertising as of December 20, 1999. Selection of Holland Mark Edmund Ingalls as first agency of record to handle the marketing program of Beansprout Networks for the communications portal for parents and childcare professionals; Account won by Della Femina/Jeary & Partners, New York, from Cadwell Davis Partners for the American Association of Retired Persons magazine; Decision of Enews.com, an online magazine subscription marketing company, to give major equity investment positions to two partners.


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