TITLE

RCA defines its contributions to TV

PUB. DATE
December 1999
SOURCE
Advertising Age;12/20/1999, Vol. 70 Issue 52, p46
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article presents information on an advertisement for RCA to remind viewers of its tradition of introducing new technology. Curious Pictures, New York and London, England-based artists collective Tomato used archival RCA footage in parts of the commercial, which was produced in high-definition TV. Lowe Lintas & Partners Worldwide, New York created the advertisement.
ACCESSION #
18214178

 

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