TITLE

attitudes

PUB. DATE
November 1999
SOURCE
Advertising Age;11/8/1999, Vol. 70 Issue 46, p130
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This section presents information on the advertising campaign of several companies as of November 8, 1999. The billboards of Ron Tonkin Dealerships created by Johnson Sheen Advertising displayed a word search puzzle, with two brands circled every two weeks until all were noted. IBM Corp. goes after a young, hip demographic in spots that broke over the weekend supporting its sponsorship of the Public Broadcasting Service concert series Sessions at West 54th.
ACCESSION #
18202783

 

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