TITLE

Adages

AUTHOR(S)
Lippe, Dan; Cuneo, Alice Z.; Halliday, Jean
PUB. DATE
February 2000
SOURCE
Advertising Age;2/28/2000, Vol. 71 Issue 9, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents an update on issues and events related to the advertising industry in the U.S. as of February 2000. Campaign against drunk driving launched by advertising agency Clarity Coverdale Fury; Overview of a speech presented by Roy Spence, president and founder of GSD&M, at the Retail Advertising Conference; Information on the book "A 50-Year Adventure in the Advertising Business," by Ernie Baker.
ACCESSION #
18193453

 

Related Articles

  • Remembrance of things past. Irwin, Tanya // Adweek Eastern Edition;2/21/2000, Vol. 41 Issue 8, p6 

    Features the book `A 50-Year Adventure in the Advertising Business,' an autobiography by BBDO executive vice president Ernie Baker. Provision of anecdotes about Baker's advertising career and other behind-the-scene notes.

  • Remembrance of Things Past. Irwin, Tanya // Adweek New England Edition;02/21/2000, Vol. 37 Issue 8, p68 

    Presents information on the book `A 50-Years Adventure in the Advertising Business,' by Ernie Baker.

  • Remembrance of Things Past. Irwin, Tanya // Adweek Western Edition;02/21/2000, Vol. 50 Issue 8, p68 

    Reviews the book `A 50-Year Adventure in the Advertising Business,' by Ernie Baker.

  • Remembrance of Things Past. Irwin, Tanya // Adweek Southeast Edition;02/21/2000, Vol. 21 Issue 8, p68 

    Presents information on the book `A 50-Year Adventure in Advertising Business,' by Ernie Baker, executive vice president of BBDO Detroit. Dedication of the book.

  • SECOND OPINION. Lloyd, Louise // PRWeek (London);10/28/2011, p23 

    The author discusses ways on how to inspire behavioural change in 17- to 30-year-old men in drink-driving and speeding in the U.S.

  • DWI holiday campaign said a success.  // East Bernard Express (TX);9/6/2007, Vol. 64 Issue 36, p5 

    The article reports on the success of the well-publicized campaign against drunken driving during the Labor Day holiday in Texas.

  • Anti drink-drive ads to stop use of shock tactics.  // Marketing (00253650);10/24/2002, p5 

    Reports on the usage of morbid images by the British government in the annual drink-drive campaign to stop road accidents following a sharp rise in the number of drivers caught for the offense.

  • Book learning can be quite businesslike. Kramer, Mary // Crain's Detroit Business;03/27/2000, Vol. 16 Issue 13, p9 

    Reviews the books `Learning Curves in Business,' by Jeff Mortimer and `A 50-Year Adventure in the Advertising Business,' by Ernie Baker.

  • Stop DWI program selects Christopher Thomas Assoc.  // Long Island Business News (7/1993 to 5/2009);10/21/96, Vol. 43 Issue 43, p18 

    Cites the selection of Christopher Thomas Assoc for the design of the Suffolk County STOP DWI program, a multi-year anti-drunk driving advertising campaign. Commencement of the campaign during the 1996 Christmas holiday season; Audience target; Advertising experience of Christopher Thomas.

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics