TITLE

Value Perceived Is Value Achieved

AUTHOR(S)
Quint, Barbara
PUB. DATE
September 2005
SOURCE
Information Today;Sep2005, Vol. 22 Issue 8, p7
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article comments on the pricing policies of the U.S. information industry. When you attach a price tag to an online product, the size of the value added had better dwarf the size of the tag. These days, that does not mean being better than your competitor and it does not mean being better than you used to be. It means being better than the stuff people can get for free. Traditional services might strive for a motion in their advances. Of course, frenzied activity will remain the order of the day. Infrastructure improvements still demand significant work and reworking. Giving people an unwarranted and high-priced sense of security is a way to ruin a business and even draw attention of litigators.
ACCESSION #
18172658

 

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