TITLE

The Sweet and Sour of Managing Candy

AUTHOR(S)
Francella, Barbara Grondin
PUB. DATE
August 2005
SOURCE
Convenience Store News;8/29/2005, Vol. 41 Issue 11, p47
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses issues related to the management of convenience stores. Marie Read, product line manager for Wawa Inc. has been busy managing limited editions and new items. According to Wawa's solution, all new items and limited editions are ordered and displayed via shipper or the two other featured displays. The downside is that the chain typically has only a two-week window to sell the product. Once in a while, products will be cut into the planogram outside the major reset timetable, but that is a rarity. INSET: Talkin' Trends.
ACCESSION #
18159039

 

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