Reaching Out to Tweens and Teens
- Sports channel targets women. Ingrassia, Joanne // Ad Age Global;Apr2001, Vol. 1 Issue 8, p12
Deals with the plan of The Sports Network (STN), a television network to launch WTSN sports channel aimed at women viewers in Canada. Audience share of STN; Features of its sports coverage on women.
- Dispelling the myths of pay-per-view television. Pearce, Chris // Marketing Week;8/31/2000, Vol. 23 Issue 31, p12
Asserts that pay-per-view offers value and choice for British television watchers. Tabloids' reaction that England's World Cup qualifier against Finland will air on pay-per-view; Confusion over the definition of pay TV; Football fans' appreciation of the choices offered by newer forms of TV.
- Loss of TV sports leads to more male concern. Potts, Tricia // East Bernard Express (TX);10/28/2010, Vol. 67 Issue 43, p5
The article discusses the concern of male viewers, including the author's husband, on the anticipated removal of Fox sports channels in the service offerings of satellite provider Dish Network due to Dish-Fox conflict.
- ITV's finances lifted by England's Rugby World Cup matches. Lee, Jeremy // Campaign;10/17/2003, Issue 42, p3
Optimism for an England victory in the Rugby World Cup Final is contributing to an increase in late money coming into the TV market. ITV, which is showing exclusive coverage of the tournament on ITV1, ITV2 and the ITV News Channel, has seen its revenue propped up by the event, which attracts...
- Bowled over by sporting choice. Harding, Danny // Morning Advertiser;1/13/2011, Issue 523, p60
The article reports that the sports fans attention on the 2011 sporting programmes on television has been divided by choices such as cricket, football and tennis.
- Fox, NBC competing for male sports viewers. Lafayette, Jon // Electronic Media;8/19/96, Vol. 15 Issue 34, p31
Reports on Media Nielsen Research results showing male viewership of sports television programs in the United States. Fox and NBC's competition for male sports programs.
- Major sports scoring well for b'casters. Levin, Gary // Variety;11/27/95, Vol. 361 Issue 4, p23
Informs about the increase in the ratings of the viewership of sports on the television networks. Continued growth in profits of the sports channels over the years; Results from a television sports survey conducted by the BJK&E Media Group; Related statistics.
- Try watching your next football game through the eyes of a coach. // East Bernard Express (TX);9/11/2014, Vol. 71 Issue 37, p7
The article offers ways on how football fans can view a televised game in the same manner a coach watches the game.
- Some like it local. Romano, Allison // Broadcasting & Cable;06/11/2001, Vol. 131 Issue 25, p28
Reports the impact of regional sports broadcasting on national television viewership ratings in the United States. Decline in ESPN's and FX's ratings; Explanation of regional sports networks for the declining ratings; Use of national programming by Fox Sports Net affiliates.