Brady Bunch plans give operators lower ARPU, lower churn

Meyer, Dan
August 2005
RCR Wireless News;8/1/2005, Vol. 24 Issue 31, p1
Trade Publication
Reports on extra incentives for family-plan subscribers being offered by mobile communication providers in the U.S. Rate plan per month for unlimited calling between plan members being provided by Verizon Wireless, Sprint Corp. and T-Mobile USA Inc.; Average of revenue per user generated by Cingular Wireless from family plans per month; Benefits of family plan options to subscribers.


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