Cannondale to Acquire Sugoi

Ryan, Thomas J.
August 2005
SGB;Aug2005, Vol. 38 Issue 8, p16
Trade Publication
Reports on the acquisition of Sugoi by Bethel, Connecticut-based Cannondale Bicycle Corp. in 2005. Benefits of the acquisition to both companies; Views of Cannondale president Matt Mannelly on the similarity in the brand equity of the two companies; Effects of the acquisition on the growth of Sugoi according to Sugoi co-founder David Hollands.


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