TITLE

Coping With Global Competition

AUTHOR(S)
Felgner, Brent
PUB. DATE
August 2005
SOURCE
Home Textiles Today;8/8/2005, Vol. 26 Issue 44, p2
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Looks at how home textiles companies can survive and thrive in an increasing global competitive market. Strategies that are essential for the survival of the textile industry; Significance of having a strong commitment to technology in a competitive market; Value of branding for home textiles companies.
ACCESSION #
17870197

 

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