TITLE

WebMiles taps Pudding Guy

AUTHOR(S)
Lippe, Dan
PUB. DATE
July 2000
SOURCE
Advertising Age;7/24/2000, Vol. 71 Issue 31, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the move of WebMiles, an online loyalty program, to launch the "Million Miles Mania" contest in the U.S. The contest encourages members of the program to submit a 500-word travel itinerary of the craziest trip they can imagine. David Phillips has been selected to act as a judge of the said contest.
ACCESSION #
17845826

 

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