TITLE

THAILAND: A VIBRANT MARKET

PUB. DATE
July 2005
SOURCE
Brand Strategy;Jul/Aug2005, Issue 194, p44
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Explores the potential of brand marketing in Thailand. Status of consumers in the local market; Transformation in the way Thais do business and build brands; Emergence of joint ventures with well-known foreign education brands.
ACCESSION #
17830726

 

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