TITLE

WWE, Blue Ridge Pin SVOD Sales

PUB. DATE
July 2005
SOURCE
Multichannel News;7/25/2005, Vol. 26 Issue 30, p54
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on the media campaign of World Wrestling Entertainment and Blue Ridge Cable for the television program "WrestleMania 21" as of July 2005. Outcome of the partnership between the companies; Award won by the media campaign in the subscription category of the 2005 On Demand Case Study Competition of the Cable & Telecommunications Association for Marketing; Officer in charge of the media campaign.
ACCESSION #
17726468

 

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