TITLE

Ford partners with 'Country Weekly'

AUTHOR(S)
Kerwin, Ann Marie; Halliday, Jean
PUB. DATE
June 2000
SOURCE
Advertising Age;6/5/2000, Vol. 71 Issue 24, p17
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article reports on a strategic alliance between Ford Motor Co. and American Media's "Country Weekly" periodical. The magazine will bolster Ford's presence at the Fan Fair country music festival in Nashville, Tennessee. Ford bought 10 advertising pages in the publication.
ACCESSION #
17725225

 

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