TITLE

Y&R brings Ney back to work with key clients

AUTHOR(S)
Snyder, Beth
PUB. DATE
April 1999
SOURCE
Advertising Age;4/12/1999, Vol. 70 Issue 16, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article reports that former CEO at Young & Rubicam Inc. (Y&R), Edward Ney, is expected to take over the position vacated by the company's president, John McGarry Jr., who retired in 1998. In another high-profile move, the company has hired Jim Ferguson away from DDB Needham Worldwide to serve as president of Y&R Advertising. Although a title for Ney has yet to be determined, he will handle strategic client relationships. Ney was responsible for the transition of Y&R from a traditional advertising agency to an integrated marketing company.
ACCESSION #
1770015

 

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics