TITLE

Communitelligence

AUTHOR(S)
Gerstner, John
PUB. DATE
July 2005
SOURCE
Sales & Service Excellence Essentials;Jul2005, Vol. 5 Issue 7, p7
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Deals with the advantages of aggregating knowledge, best practices and resources about communications, marketing and public relations. Aspects of the communications field that can be tapped to build a knowledge-sharing environment; Requirements for the enhancement of a knowledge-sharing culture within an organization; Factors to consider in the use of the Web in knowledge sharing.
ACCESSION #
17699446

 

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