Court's New Outlook Hits Streets
- Sci Fi: 'Blasters' Is Past. Umstead, R. Thomas // Multichannel News;8/29/2005, Vol. 26 Issue 35, p8
Reports on the decision of cable television Sci Fi Channel to transfer its reality show "Master Blasters" from the 9 p.m. schedule to 11 p.m. Rating of the show on August 10, 2005; Players of the show; Plan of the network to continue experimenting with reality television programs.
- Forget big budgets and names: What broadcast can learn from E! Hampp, Andrew // Advertising Age;2/1/2010, Vol. 81 Issue 5, p6
The article focuses on the cable television network E!, owned by Comcast Corp. The network has become significantly profitable thanks to its lower costs of developing and promoting its televisions programs. By concentrating on reality television programs and promoting its television hosts such...
- truTV. // Advertising Age;2008 Cable Guide, Vol. 79, pC86
The article focuses on the cable television network truTV, which was formerly called Court TV. The network has altered its programming philosophy. Court television programs and true crime programs are broadcast only during the daytime. The network's prime time schedule is devoted to reality...
- Court TV gives ad gaffe defense. McConville, Jim // Electronic Media;02/22/99, Vol. 18 Issue 8, p8
Focuses on Court TV's publication of an incorrect print advertisement which claimed that the cable network captured the top spot in drawing female viewers, ages 18 to 49, in the United States in January 1999. Nielsen Media Research ratings; Correct ranking behind VH1 and Lifetime Television...
- Ad-Supported Cable Nets Score Record Prime-Time Share. Brady, Shirley // Cable World (10427228);7/07/2003, Vol. 15 Issue 27, p6
Reports on the increase in primetime share of advertisement-supported cable networks in the U.S. for the last week of June 2003. List of cable television networks that were included in the top raters; Ratings posted by the Travel Channel for the month of June 2003.
- Bravo extends 'Runway' Martin, Denise // Daily Variety;1/31/2006, Vol. 290 Issue 22, p4
The article reports on cable network Bravo to order an extra hour of the reality program "Project Runway" in the U.S. The program ranked number one in cable television on the key adults demographics. Network president Lauren Zalaznick decided to add a one-hour reunion special after seeing the...
- Bad boys branch out. Martin, Denise // Daily Variety;6/8/2004, Vol. 283 Issue 45, pB1
Focuses on the expansion of the television programming of FX cable network in the U.S. Introduction of new episodes; Achievement of record basic cable ratings; Entry into reality shows.
- Court TV Ads Yield Returns. Reynolds, Mike // Multichannel News;4/3/2006, Vol. 27 Issue 14, p26
Reports on the returns posted by Court TV on its return-on-investment (ROI) advertising strategy in 2005. Percentage of the brand schedules of the network that met or exceeded the ROI guarantees made to its clients; Television series that will be returned and launched by the network; Rating...
- THE RISING TIDE. Brunelli, Richard // Adweek;4/20/2009, Vol. 50 Issue 16, pS2
The article, part of a special advertising section, focuses on cable television finance. Ratings for prime time television programs presented on cable networks have become competitive with those presented by the broadcast networks. This has resulted in increased advertising rates and sales for...