From Sadness, Execs Spurred to Action

Haugsted, Linda
July 2005
Multichannel News;7/18/2005, Vol. 26 Issue 29, p14
Focuses on several cable television executives who are participating in various organizations in the U.S. Reasons behind the decision of Glynn Birch, an executive from the special-market sales division of Bright House Networks in Florida, to become the head of Mothers Against Drunk Driving; Inspiration of Cox Communications Inc. senior field technician Eddie Jacobs and his wife Jenny for establishing the Little Bits of Honey Memorial Fund, a foundation that supports the parents of babies who died from sudden infant death syndrome; Factors that hinder cable executives who enter the charity circuit in launching a campaign. INSET: 'CSI' THEME FOR DENVER EVENT.


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