TITLE

Guest Services sets re-brand

PUB. DATE
June 2005
SOURCE
FoodService Director;6/15/2005, Vol. 18 Issue 6, p22
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents an interview with Gerald Gabrys, CEO of Guest Services, about a rebranding campaign launched by the company to enhance its name recognition and create a contemporary image. Background on the company; Features of the Choice Cuisine in-house brand concepts introduced by the company; Plan of the company to offer organic food options.
ACCESSION #
17617360

 

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