TITLE

UPFRONT RELIEF

AUTHOR(S)
Moss, Linda
PUB. DATE
July 2005
SOURCE
Multichannel News;7/11/2005, Vol. 26 Issue 28, p1
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Looks at the claim of cable programmers that they secured the dollar-volume increases they were looking for despite the tough market for cable upfront. Television networks that experienced increase in their upfront share; Implication of the continuous upfront decline for television broadcasting; Rate of the growth of cable upfront; Views of several business analysts on cable upfront.
ACCESSION #
17583609

 

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