TITLE

NFL Nets VOD Sponsors

AUTHOR(S)
Reynolds, Mike
PUB. DATE
June 2005
SOURCE
Multichannel News;6/27/2005, Vol. 26 Issue 26, p2
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on the move of cable television network NFL Network to sign up national sponsors for its video-on-demand (VOD) program highlights packages in 2005. Features of the packages; Number of cable and satellite subscribers expected by the network; Views of senior vice president of distribution Adam Shaw on the plan of company officials to involve local advertisers in the VOD.
ACCESSION #
17509945

 

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