TITLE

Top Major Appliance Dealers See 10% Sales Gain In 2004

AUTHOR(S)
Wolf, Alan
PUB. DATE
June 2005
SOURCE
TWICE: This Week in Consumer Electronics;6/20/2005, Vol. 20 Issue 13, p36
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article reports on the increase in the sales of major appliance dealers in the U.S. in 2004. The nation's 100 largest major appliance dealers saw their combined 2004 sales rise 10 percent to $22.1 billion, up from $20.1 billion in 2003. The tally was courtesy of the Top 100 Appliance Retailers survey of TWICE. This year, TWICE has further refined its results through its collaboration with the Stevenson Co., a nationally renowned market analysis and research group. Indeed, these retailers accounted for over 90 percent of total industry retail revenues last year, estimated at $24.3 billion based on TWICE category criteria. This far exceeds the 78 percent of total sales claimed by the 100 largest retailers within the consumer electronics industry. Chief among them is Sears, which remains the top white-goods dealer with $8.7 billion in appliance sales last year, and continues to command a 39 percent share of Top 100 revenue and 36 percent of total industry sales. Also skewing majap distribution is the dominance of the home improvement channel, which commands 29.2 percent of Top 100 sales, up from 26.6 percent in 2003. While four such chains are represented among the Top 100, including Menard's and Ferguson's, the two national players--Lowe's and The Home Depot--are truly the tail that wags the dog. Buoyed by aggressive store build-outs, a pointed rivalry that's being played out in appliances, and the format's popularity with both consumers and the contractor trade. No. 2 Lowe's and No. 3 Home Depot enjoyed double-digit sales spikes of 16 percent and 29 percent, respectively, last year. By contrast. Sears' growth held steady at 3.5 percent, as the chain continued to grapple with macro issues like store design and location. However, those challenges are being addressed on an accelerated basis in the wake of Sears' merger with Kmart, as the company rolls out its new off-mall format Sears Essential stores.
ACCESSION #
17434461

 

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