Marketing Shop Eyes Cable-Industry Talent, Clients
- Last-minute moves. // Advertising Age International;Jun2000, p3
Reports on developments related to advertising agencies and executives as of June 2000.
- Subtle it ain't: Wooing outrageously is name of the love-hunt game. // Campaign (UK);06/18/99, Issue 24, p56
Reports on the 1999 Secret Lovers' Week event for advertising agencies and executives in London, England. Event's highlights; Description of the antics by advertising executives.
- Adweek Poll: Are New CCOs Up to the Task? // MediaWeek;1/10/2011, Vol. 21 Issue 1, p16
Excerpts are presented from responses posted by readers on the publication's Web site to a public opinion poll on advertising executives.
- A spotter's guide to media's new breed. // AdMedia;Aug2000, Vol. 15 Issue 7, p5
Highlights executive changes in New Zealand-based advertising agencies' media departments. Impact of changing target audience; Profile of agency media directors and media planners and buyers; Dominance of young executives.
- Appraising Account Executive Performance Appraisals: Current Practices and Managerial Implications. Franke, George R.; Murphy II, John H.; Nadler, Steven S. // Journal of Current Issues & Research in Advertising (CTC Press);Spring2003, Vol. 25 Issue 1, p1
The management literature provides guidelines for effective performance appraisals. Building on these guidelines, this study analyzes the characteristics of appraisal forms used by a relatively small sample of advertising agencies in assessing their account executives (AEs). The findings...
- Give Me Liberty. Loeb, Jef // Adweek Eastern Edition;7/30/2001, Vol. 42 Issue 31, p14
Comments on an increasing number of advertising executives striking out from conventional agency life to pursue the dream of professional independence. Creation of an odd symbiosis between the newly emancipated and the agency community; Definitive manifesto for the development.
- Sign up, sign up, with hope in your heart... Clark, Mairi // Campaign (UK);04/09/99, Issue 14, p60
Presents a fantasy advertising team composed of executives from different agencies. Gerard Stamp as chairman; David Kershaw as chief executive; Ross Barr as managing director; Peter Souter as creative director.
- Hotline. // Adweek New England Edition;04/05/99, Vol. 36 Issue 14, p6
Reports on developments in New England's advertising industry as of April 5, 1999. Includes the selection of Alistair Ross-Russell as managing director of Massachusetts-based Bronner Slosberg Humphrey's office in London, England; Community Newspaper Co.'s suspension of its creative review;...
- Pink Lindauer but no coke. // AdMedia;Oct2000, Vol. 15 Issue 9, p20
Focuses on the minor advertising agencies in New Zealand set up by executives formerly employed by multinational agencies. Competitiveness of the agencies according to owners; Advantages over larger agencies.