TITLE

Who Leaves the Service Area? Profiling the Hospital Outshopper

AUTHOR(S)
McDaniel, Carl; Gates, Roger; Lamb, Jr., Charles W.
PUB. DATE
September 1992
SOURCE
Journal of Health Care Marketing;Sep92, Vol. 12 Issue 3, p2
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
Rural hospitals are facing a crisis of major proportions. Declining patient loads, revenues, and profits are the norm. The authors find that in rural communities, the likelihood of going to the local hospital increases with age and may decrease with income.
ACCESSION #
17297663

 

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