TITLE

AdAuction Sells An Alternative

AUTHOR(S)
Kuchinskas, Susan
PUB. DATE
March 1999
SOURCE
MediaWeek;03/22/99, Vol. 9 Issue 12, p46
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on Opportunity Exchange, an advertising marketplace on the Web launched by AdAuction. Target market for Opportunity Exchange; Comments from Neil Cohen, senior vice president of business affairs for the company; Response to the service.
ACCESSION #
1728859

 

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