TITLE

B'casters' Wrap Puts Onus Onto CABLE UPFRONT

AUTHOR(S)
Moss, Linda
PUB. DATE
June 2005
SOURCE
Multichannel News;6/6/2005, Vol. 26 Issue 23, p1
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Focuses on the impact of the upfront business deals completed by broadcast networks in June 2005 on cable networks in the U.S. Increase in the sales accumulated by American Broadcast Co. from their upfront deal; Upfront sales accumulated by CBS; Projected increase in the total revenue gained from the broadcast upfront deals; Forecasts on the cable upfront deals.
ACCESSION #
17246138

 

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