The ITV Super Drive

Hogan, Monica
May 2005
Multichannel News;5/23/2005, Vol. 26 Issue 21, p70
Reports on the first interactive TV service launched by direct-broadcast satellite provider DirecTV Inc. in the U.S. in May 2005. Views of Phil Swann, president of TVPredictions.com, on the interactive service; Plans of DirecTV for its interactive TV operations; Notions about the advent of interactive TV service.


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