License and Registration, Please

Ryan, Thomas J.
May 2005
SGB;May2005, Vol. 38 Issue 5, p14
Trade Publication
Presents an update on licensing and other deals in the sporting goods industry of the U.S. as of May 2005. Sponsorship deal signed by Modell's Sporting Goods with the Washington Nationals baseball team; Renewal of the marketing partnership of Adidas with the New York Yankees baseball team; Collection of sports track jackets from Mitchell & Ness inspired by National Basketball Association team gear.


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