TITLE

Mini supercenter offers Rx value

AUTHOR(S)
Howell, Debbie
PUB. DATE
May 2005
SOURCE
Drug Store News;5/2/2005, Vol. 27 Issue 6, p143
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that Southeastern discounter Fred's Inc. has earned intense customer loyalty by combining successful elements of a dollar store, drug store and discount chain. As an extreme-value retailer, Fred's obsession with offering low prices on both drug store and general merchandise items is perhaps its strongest weapon against traditional drug chains. Along with plans to keep opening pharmacies, Fred's now is raising the bar in the food arena by adding cooler programs to all of its 599 stores in 14 states.
ACCESSION #
17012278

 

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