TITLE

Steeped in memories

PUB. DATE
March 1999
SOURCE
Advertising Age;3/22/1999, Vol. 70 Issue 12, p12
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article provides information on the television commercial for the coffee brand Maxwell House Premium Cup Collection from Kraft Foods launched in 1999. In the television spot, two sisters reminisce about the moments when they stood up for each other, like when one broke their mother's pearl. The commercials running in Boston, Massachusetts and Chicago, Illinois test markets.
ACCESSION #
1692746

 

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