TITLE

Beyond the Ginsu Knife

AUTHOR(S)
Miller, Stuart
PUB. DATE
April 2005
SOURCE
Multichannel News;4/25/2005, Vol. 26 Issue 17, p38
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Features the evolution of informercials in the U.S. Advertisers that turn to infomercials; Views of Dan Casey of WorldLink, on infomercials; Acceptance of infomercials in the television industry.
ACCESSION #
16849521

 

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