TITLE

Made in China

AUTHOR(S)
Yin Fan
PUB. DATE
April 2005
SOURCE
Brand Strategy;Apr2005, Issue 191, p30
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the development of marketing and branding in China. Factors contributing to the decline of Chinese made products; Annual growth rates of advertising sector; Profitability and total electronic sales in 2002.
ACCESSION #
16740260

 

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