TITLE

Radio getting in on Net frequency

AUTHOR(S)
Szalai, Georg; Bond, Paul
PUB. DATE
March 2005
SOURCE
Hollywood Reporter -- International Edition;3/29/2005, Vol. 388 Issue 24, p11
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
This article reports that at a time when major entertainment conglomerates have focused on optimizing their Internet businesses, major radio station groups also have been unleashing initiatives to push into the Web space with a newfound urgency. Industry observers say Viacom Inc.'s Infinity Broadcasting unit, Clear Channel Communications and others are trying to take advantage of new advertising opportunities as well as a way to reach their audiences outside traditional listening windows. Clear Channel Communications, said that it is going into the online video business with an initiative dubbed "Stripped," where Internet users can view miniconcerts.
ACCESSION #
16723779

 

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