PET could expand in spirits before beer, analysts predict

April 2005
Food Manufacture;Apr2005, Vol. 80 Issue 4, p22
Trade Publication
The article reports that the much-trumpeted arrival of beer in single serve barrier polyethylene terephthalate (PKT) could be eclipsed in Great Britain by growth in the premium spirits sector, says research company Canadean. Growth in PET for beer is growing at over 150% per year internationally, fueled by Russia, the Ukraine and, to a lesser extent, the U.S. The big issue facing beer in PET is to get over the association of PET with large packs of 'cheap' beer, and the potential ghettoisation of PET into situations where glass is not permitted, and beer is not typically served at its best.


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