ESPN Broadband Goes 360

Stump, Matt
April 2005
Multichannel News;4/4/2005, Vol. 26 Issue 14, p84
Deals with the move of ESPN to overhaul its former ESPN Broadband product by renaming it ESPN 360 and bolstering it with a lineup that included 22 live events over a 22-day span in March 2005. Reason for the move of ESPN; Competition facing ESPN.


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