TITLE

Lifetime Regains Its Touch in Nielsens

AUTHOR(S)
Umstead, R. Thomas
PUB. DATE
April 2005
SOURCE
Multichannel News;4/4/2005, Vol. 26 Issue 14, p78
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Deals with the advantage of original movies to Lifetime Television, which was responsible for the company's two-year ratings drought, as of April 2005. Original films, considered most watched in basic cable, that the company aired; Increase in the primetime ratings for Lifetime; Factor responsible for the success of the company's original films.
ACCESSION #
16691977

 

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