Keying in the code to success

Tuffy, Francis
March 2005
Engineer (00137758);3/29/2005, Vol. 293 Issue 7671, p20
The article reports that as the British industry follows Japan into the location based services (LBS) market, collaboration is crucial for the industry's success. These are exciting times for Japan's LBS industry and it's not alone in the pursuit of success. Great Britain is also poised for bold moves into the LBS market, and braced for equally big challenges. The country is at a critical turning point. Mobile operators need to identify the best way to deliver a variety of services to a range of customers with different expectations and requirements. They need the support of an integrated industry; an area in which our technology sector has traditionally under-achieved.


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